FWE Annual Report
The Forum for Women Entrepreneurs (FWE) is a Vancouver-based charity that energizes, educates, mentors and connects women entrepreneurs to be wildly successful, promoting strengthened economies and thriving communities, proudly supporting 650 women entrepreneurs annually.
In the fall of 2019, I worked with FWE on their annual report for the year. The report was packed full of valuable information, carefully laid out across a short 20-page booklet. Working with the existing brand I had the chance to further expand on it, bringing in the bright coral colour to use as a highlight colour throughout, as well as introduce a secondary typeface for quotes, testimonials and call-outs. Whenever possible information was broken down into mini infographics and combined with lively photography throughout.
Flatlay photography by Alexa Mazzarello
"I worked closely with Alicia through my role at Forum for Women Entrepreneurs - FWE. We were on a tight and strict timeline to design our first annual report and Alicia was absolutely AMAZING to work with. She was quick to respond, asked all the right questions, and knew exactly what we were looking for (even when we didn't). More so, she knew how important this project was to us and how important our timeline was and she was on top of every detail and element of this project to make sure it got done on time. I could not have asked for a better experience!
I cannot wait to work with Alicia again on future projects and highly recommend her for your design needs."
Gaby Rice, FWE