moodboard | 1

Above is a mood board I recently did for a new client. She contact me to design branding and marketing materials for her new online magazine & fashion boutique. I was very excited to get started on this one! Her boutique is very upscale, expensive and elegant, with carefully curated pieces from around the world. Inspired by Vogue Magazine it was important for us to use some bold typography with an overall clean and simplistic design, using predominantly black, white and grey to allow the merchandise to shine. The website will be launching shortly, at which point I will share all the finalized designs with you! I hope you enjoy the mood board as much as I do.